Who would be the audience for your media product?
Teenagers would be the target audience for my product
Media audiences (classification)
social grade
social status
occupation
A
upper middle class
higher managerial, administrative or professional
B
middle class
intermediate managerial, administrative or professional
C1
lower middle class
supervisory or clerical, junior managerial, administrative or professional
C2
skilled working class
skilled manual workers
D
working class
semi and unskilled manual workers
E
those at lowest level of subsistence
state pensioners or widows (no other earner), casual or lowest grade workers
Our media production I think is inbetween working class and skilled working class.
The genre of the film is horror so the audience classification for our media production
Would be from ages 18-34 which would be the target audience for our production. Our product is a niche market production which is aimed at a specific market. A niche market is the subset of the market on which a specific product is focusing; therefore the market niche defines the specific product features aimed at satisfying specific market needs, as well as the price range, production quality and the demographics that is intended to impact.
The specific market we are looking for are from ages 18-34 and we are targeting working class and skilled working class audiences which would be interested in our media production.
Subscribe to:
Post Comments (Atom)

No comments:
Post a Comment